With $102 average pledge per backer, FATMAGIC’s Kickstarter rewards deserve a closer look! View FATMAGIC’s Kickstarter Kickstarter Rewards Analysis Let’s really dig in and visualize exactly how these guys achieved such a high average pledge per backer. For starters, they hit 4 of the 5 Kickstarter Rewards No Band Should Launch Without. The Big 5 Breakdown $10 Digital […]
What Can You Learn From a Band Who’s Done 2 Kickstarters?
The Gloria Darlings just completed their second Kickstarter campaign which raised $8,340. What can you learn from a band who’s done multiple Kickstarters? Their Kickstarter Background The Gloria Darlings are a Seattle based female folk-grass duo. In April of 2011 they launched their first Kickstarter that raised $4505 of their $4000 goal. Their second Kickstarter, […]
6 Must-See Crowdfunding Lessons for Bands & Artists – Launch & Release Week in Review: 12/31/12
1/5 What can you learn from an artist who’s done 2 Kickstarters? This is a very extreme example that shows the importance of an optimized rewards matrix and the power of a high average pledge-per-backer and a cautionary tale about the dangers of low reward margin through lack of reward planning and design. 1/4 Should Your Band’s Kickstarter Seek Media Attention? […]
Melissa Polinar Launches Her Second Music Kickstarter – What Tips Can She Teach You?
This YouTube artist is mid way through her second Kickstarter campaign to raise $10,000. What can we learn from a musician who’s done multiple Kickstarters? Melissa’s Story Over the last four years Melissa has been posting video performances of her own music and a few covers on YouTube. Two years ago she launched her first […]
3 Kickstarter Secrets That Can Make Your Band’s Fundraiser a Walk in the Park
This band raised $21,250 to buy a new tour van. Wayland launched a well executed Kickstarter that shows how a strong Purpose Worth Backing sees no boundries. If you were to assume that you can’t get your fans to foot the bill for your new $20k van, you’d be wrong. As it turns out, your […]
A 6 Step Hail Mary Strategy to Save Your Band’s Kickstarter
This band’s Kickstarter is at $2560 with 5 days left to reach $4000. For a change, I thought it would be a valuable exercise to approach Hoyle’s project with a 5 day plan as if I were running this Kickstarter project myself. What would you do in this situation? Let me know in the comments if you […]
6 Must-See Crowdfunding Lessons for Bands & Artists – Launch & Release Week in Review: 12/17/12
12/22 These Two HUGE Music Kickstarter Assumptions Dispelled. There’s an outbreak of assumptions being preached as gospel from every Tom, Dick and Harry whose had success a time or two with Kickstarter. We’re here to challenge our own assumptions and get to the bottom of exactly where you need to put your energy when putting your […]
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