Wow, this is our 100th Music Kickstarter Profile! And to celebrate, here is sort of a “course capstone” using… The. Simplest. Band. Kickstarter. Ever. When I first saw this one, it definitely made me go “hmmmmmm, not much there.” But really, there is an important lesson to be had here, especially for relatively inexperienced artists… this […]
Is There A Better Way To Fund Your Band’s Kickstarter Than By Pledging To Yourself?
In this post, Levi wondered about the wisdom and ethics of pledging to your own Kickstarter campaign. I have run across several other projects that may have performed this project-saving maneuver as well. JD Bender is amongst these projects. Honestly, I could care less if he pledged to himself or had a close relationship do it for […]
Bands: Here’s Why Video Skills Are NOT Required to Succeed on Kickstarter
This is #3 of a three part series about how you can have what most would call a “bad looking video” and still have a successful Kickstarter project. (If you missed it, I previously wrote about this idea here and here.) What does this mean for you? You don’t have to sweat the video (as much as […]
Three Lessons To Learn From This Failed Band Kickstarter
I don’t know anything about today’s subject, Jackson Cannery. By the time I am done checking out their Kickstarter Project, I still don’t know much about them. We have seen before that it is possible for a project to be successful without a video… As long as the project does an excellent job of communicating in the project description, has […]
Can a Crappy Video Still Lead to Your Band’s Kickstarter Success?
Assuming you’ve got the Circle of Influence component of your Kickstarter project completed, your next step is to maximize the potential of those existing human connections. Key take-away: the next step is NOT to come up with a mega awesome viral strategy and amazing video production. This is the single biggest cause for procrastination or […]
Mid-Level Rewards Save The Day In This Music Kickstarter
Underhill Rose has a middling average pledge per backer of about $59. But they are yet another example of the goodness that comes from having strong mid-level rewards. I’ll do a simple break-down of where their funding came from and, as a bonus, bestow my award of the Single Best Mid-Level Reward of the Year So […]
6 Must-See Music Crowdfunding Lessons – Launch & Release Week in Review: 1/14/13
1/19 Music Kickstarters: Personal Connection Trumps Presentation Don’t over think your project. If you’re a regular reader of 100 Music Kickstarters to Learn From, you now know that it’s more about giving your potential backers what they want than it is about wowing people with your video production skills. 1/18 See How This Band’s Language Effected Their […]
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