Launch and Release

Crowdfunding Tips For Musicians

What You Can Learn From Sarah Clanton Schaffer’s Kickstarter

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I mustache you a question… Are you a quirky band or artist? If so, you will especially want to pay attention today as we profile Sarah Clanton Schaffer.  Her Kickstarter  is a fantastic example of how to let your personality shine through and dictate the content of your Kickstarter. Even for those not quirky, however, Sarah […]

Josh Tarp & The Still: Was This Band Ready For Kickstarter?

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Do you ever wonder “is my Kickstarter good enough, does it communicate what it needs to”? Sometimes I get the feeling that artists/bands who do not adequately address this question can get a little ahead of themselves.  I get that feeling with Josh Tarp & The Still (JTS) whose Kickstarter project in October was unsuccessful. […]

Colleen Nixon’s Kickstarter

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A Kickstarter doesn’t have to be fancy to get the job done.  Take a look at Colleen Nixon’s project to see proof. Colleen uses an honest, real and sincere approach to communicate this project to her audience, but she doesn’t get caught up in trying to perfect her project. Oh, and she creates a killer […]

Allstar Weekend’s Kickstarter

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If you see a Kickstarter that goes for over $96,000, you can be sure that either the band has some rich, obscure uncle pitching in 90 large OR the band has a TON of fans!  Assume, for a moment, that the later is true.  How do you get a TON of fans to pledge to […]

How Lisa Scinta Challenges Fans With Her Kickstarter

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As an artist, how do you take your challenge and coalesce it into your fans’ actions?  Lisa Scinta knows.  And her Kickstarter project description is a masterful example of how to do this. Lisa has cultivated a significant online following (over 95,000 Youtube subs) by posting videos of her musical performances… each one filmed in […]