What’s the surprising “secret” to following up a $6,636 debut Kickstarter with raising $31,276 the 2nd time? Alyse Black is a hardworking, independent musician from Austin, Texas, who plays around 100 shows per year and has a mailing list of 1600… And she’s here to tell you the answer! Earlier this year, she contacted Launch and Release knowing that she wanted […]
Before and After: What Alex Changed to Make Her Second Kickstarter a Huge Success
As you create your music crowdfunding campaign, you need to be absolutely certain that you are not making 2 very common mistakes which almost doomed Alex Ivy’s Kickstarter campaign. After doing tons of Googling on “how to do a kickstarter” and spending no small amount of time and effort, these mistakes caused Alex’s campaign to fizzle, sunk her into self doubt and panic, […]
Music Crowdfunding Case Study: Layne’s Secret to Raising $8,212 With No Fans
[smart_track_player url=”https://launchandrelease.com/wp-content/uploads/2014/09/Music-Crowdfunding-Tips-How-Layne-Raised-8212-With-No-Mailing-List.mp3″ title=”Music Crowdfunding Tips: Layne’s Secret to Raising $8,212 With No Fans” artist=”Launch and Release (Audio)” ] If we could only give you one tip or piece of advice when it comes to music crowdfunding, it would be that you need to personally reach out to everyone you know with one-on-one communication. This could […]
The Miews: 5 Big Music Crowdfunding Questions Answered [Audio Podcast]
[smart_track_player url=” http://www.podtrac.com/pts/redirect.mp3/traffic.libsyn.com/themiews/EP38_TheMiewsPodcast.mp3″ title=”5 Big Music Crowdfunding Questions Answered” artist=”Launch and Release (audio)” color=”2293e2″] Click above to listen to Episode 38 of The Miews Hosted by: Shaine Freeman In this short 30 minute episode of The Miews you’ll discover… Where 80% of your music crowdfunding money comes from. How much you can raise on Kickstarter even if […]
How Gerry Gomez Raised $8,140 on Kickstarter With Less Than 200 Facebook Fans [video]
[smart_track_player url=”https://launchandrelease.com/wp-content/uploads/2014/09/How-Musicians-Can-Crowdfund-8140-With-a-Very-Small-Fan-Base.mp3″ title=”How Gerry Raised $8,140 on Kickstarter With (Almost) No Fans” artist=”Launch and Release (audio)” ] Gerry Gomez and his band just completed a Kickstarter campaign that raised $8,140 to pay for the costs involved with finishing their album. Gerry is an awesome example of what can be accomplished by simply following the process, […]
Musicians: This is How to Use Indiegogo’s Flex Funding (To Avoid Falling Short of Your Goal)
Trying to set your official music crowdfunding goal can be a nerve-racking experience. And because many musicians have no idea how much they can successfully raise, they shy away from Kickstarter’s All-or-nothing model (where you won’t receive a penny until you hit your goal amount) in favor of Indiegogo’s Flexible-funding model where you keep what […]
Did Kickstarter’s Creator Handbook Forget Musicians? (Here’s What You REALLY Need to Know)
Quick, what does the NRA (a national gun rights advocate) have in common with crowdfunding giant Kickstarter? Well, not much it turns out. But because I’m from Montana, I’m going to use a firearms metaphor to discuss Kickstarter’s new Creator Handbook which they released last week. You would think that if anyone out there can […]
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