The Kickback is a group from Chicago, IL, with some South Dakota roots. This may not be a combo you hear of often (South Dakotans rarely move to Chicago, I’ve heard) but The Kickback is absolutely crushing it as they raise money to fund their debut album! Here are a few tips and tricks that […]
Slam The Door On Your Fear Of Asking For Money: A Crowdfunding Tip for Artist’s
One HUGE hurdle that you must overcome before attempting a crowdfunding campaign lies in convincing yourself that it’s okay to ask other people for their money. Somewhere along the line, you’ve likely had thoughts similar to these: “As an artist, it is hard to ask for money. Especially when you’re playing a show and the people […]
Rob Harris Funds Album on Indiegogo in 5 Days With No Fan Base (Suck it, Conventional Wisdom!)
A lot of talking heads in the music marketing arena will tell you that you need a following before you attempt a music crowdfunding project. Well, Nashville singer/songwriter Rob Harris has been writing music for decades but not doing a ton with his own performance career. (His last recording project was actually released on cassette, […]
Crowdfunding: Six Reasons Musicians Think Fans Care (And Why They’re All Wrong)
As a musician, you typically have no problem imagining how awesome your new idea is going to turn out… It’s sorta like picturing how your ex will suddenly take you back when they hear your song. Or how a room full of 500 people will want to raise their glass high while singing your chorus […]
3 Surprising Ways to Drive Traffic to Your Crowdfunding Campaign (It’s Not What You Think)
Over the course of our 100 Kickstarters to Learn From series, Levi and I have interviewed close to 200 artists and two of their main concerns are: What to do when you don’t have a fan base, and How to best use social media in your Crowdfunding Campaign. These are highly valid concerns, and I’m […]
Amanda Palmer’s Lessons For Musicians Too Uncomfortable To Ask Their Fans For Money
At the 5:55 minute mark of Amanda Palmer’s now legendary TED talk, I actually teared up a bit. I could totally relate. She talks about the un-documented immigrant family who sleeps on the couches and the floor in their small apartment so that Amanda and her band can take the beds. Amanda lies in bed with a sinking […]
How Much Does a Feature In Kickstarter’s Weekly Email Really Benefit Your Campaign?
Can I get strangers to pledge to my crowdfunding campaign? The simple answer is yes, there is a remote chance when you look across all campaigns. When you look at artistic genres only (art, food, music, etc… basically anything other than tech, design and games), chances of being featured become incredibly slim. We’ll talk more about this possibility below […]
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